Media Center: Article Archive
April 30, 2008
Behavioral Targeting for Slashed Budgets
April 2, 2008
Spring Cleaning...for Cookies?
March 5, 2008
The Next Step for Behavioral Targeting: Social Media?
February 12, 2008
A Push for Behavioral Targeting Standards Wins Converts, But Not Tacoda
February 6, 2008
Using Behavioral Targeting to Survive and Thrive in a Weakened Economy
January 23, 2008
A Magic Bullet for Behavioral Targeting Challenges? Think Again
January 9, 2008
Making Your Site Behavioral Targeting Friendly
December 26, 2007
Behavioral Marketing: A Look Ahead to 2008
December 12, 2007
Facebook Fallout: Balancing Innovation, Information Use
November 28, 2007
Online Display Advertising Needs Better PR
November 4, 2007
Do Not Track: Power to the People?
October 30, 2007
Retargeting Burnout: Get Behavioral Back on Track
October 17, 2007
The Painful Part of Behavioral: Tagging
October 3, 2007
Is Behavioral Targeting an Online Generic?
September 19, 2007
Using Behavioral Targeting for Cross- and Up-Sell
September 5, 2007
Behavioral Targeting's Role Broadens in Social Networking
August 22, 2007
Behavioral on a Shoestring?
August 6, 2007
Power Players Making Privacy Strides?
July 25, 2007
Peek-a-Boo Networks
July 23, 2007
Class War: MySpace Vs. Facebook
July 11, 2007
Updating the Marketing Model
June 27, 2007
Leverage Rich Media for Behavioral Targeting
June 13, 2007
Collaborative Approaches to Behavioral Targeting
June 13, 2007
Collaborative Approaches to Behavioral Targeting
May 30, 2007
What Are Your Competitors Up To?
May 16, 2007
Behavioral Targeting: Partner With Consumers
May 2, 2007
Is Behavioral Targeting Held to a Higher Online Standard?
April 18, 2007
Behavioral Targeting Opt-Out: What's the Real Deal?
April 4, 2007
Search Retargeting: It's Ready
March 23, 2007
The 2007 Direct Marketing Forecast
March 21, 2007
Campaign Results: Embrace the Entire Picture
March 7, 2007
Behavioral Targeting: Post-Campaign Insights
March 1, 2007
Designs on Success
February 21, 2007
Behavioral Targeting: Fad or Essential?
February 7, 2007
The Cocktail Party Question Has Changed
January 25, 2007
Top Secret BT Tips for Retailers
January 24, 2007
The Behavioral Targeting Year in Review, Part 2
January 10, 2007
The Behavioral Targeting Year in Review, Part 1
December 27, 2006
To Agency or Not To Agency
December 13, 2006
Planting the Seeds of Our Future
December 11, 2006
How to Turn UGM into Business Results
November 29, 2006
Italian ice chain gives customers a say
November 29, 2006
The Best Behavioral Targeting Approach
November 15, 2006
The Great View-Through Debate
November 9, 2006
Using Sophisticated Targeting Technology for Kids
October 18, 2006
Behavioral Targeting Conversation Starters
October 12, 2006
UGM: Keep an Open Dialogue
October 4, 2006
Negotiating a Behavioral Targeting Program
September 25, 2006
How to Move the CEO to the Next Level
September 20, 2006
E-Mail Marketing: Behavioral Targeting by Default?
September 6, 2006
What Parents Know About Behavioral Targeting
August 23, 2006
Behavioral Targeting: In the Consumer's Shoes
August 9, 2006
Is Q4 Consumer Behavior Aberrant?
July 26, 2006
Match Retailer Objectives to Behavioral Targeting Tactics
July 21, 2006
Keeping BT Fed and Watered
July 12, 2006
Behavioral Targeting: The Network Model and Beyond, Part 2
July 12, 2006
Social Networking is for the Birds
July 6, 2006
Use Email to Retain Customers
June 28, 2006
Behavioral Targeting: The Network Model and Beyond, Part 1
June 14, 2006
A Quick Guide to Integrated Marketing - Why integrate?
June 14, 2006
Behavioral Marketing: More Than Just Targeting
April 20, 2006
Getting in with the CMO: 13 steps to further your interactive marketing agenda
April 1, 2006
Mobile Marketing: Can You See Me Now?
March 16, 2006
How Behavorial Marketing Fuels DR
January 12, 2006
In Direct Search of a Black Skirt
Articles 
